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AUGUST 15, 2024.


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Warm Greetings and Welcome


Merry Meet and a heartfelt welcome to the 24th Annual Albuquerque Pagan Pride Day! We are thrilled to have you join us and sincerely appreciate your support. Our event offers Pagan Merchants a wonderful opportunity to showcase their unique goods to an enthusiastic audience of 800-1000 people, all within a focused and appreciative community.

As an all-volunteer, non-profit event, we prioritize those who share our values of community and togetherness. We always welcome suggestions for improvement and would love to hear any feedback you may have. Our goal is to celebrate the vibrant heart of our community, and we eagerly look forward to embracing you as part of the PPD family.

Merchant Guidelines

This year, the Merchant application process is evolving to better serve our beloved community.

In recent years, we welcomed up to 50 merchants at our event. However, this year’s team believes a more intimate number of 40 merchants will allow us to maintain our focus on the spiritual essence of our celebration. Our event is a beautiful mosaic of pagan traditions, and while merchants enrich our experience with their delightful offerings, we want to ensure the core of our gathering remains centered on spirituality.

Merchants are vital to Albuquerque Pagan Pride Day, funding a significant portion of our event and enhancing its vibrancy. To ensure a balanced selection, we are introducing a jury process led by our merchant coordinators and reviewed by the PPD team. The deadline for applications is August 15, 2024. To be considered, please complete the application, submit the required fee, and provide a copy of your Albuquerque city business license.

Selection criteria will include the completeness of the application, years of participation with PPD, types of merchandise, and general reputation. All merchants will be notified by August 20, 2024, and any unaccepted applications will receive a full refund by this date.

Our 2024 PPD Merchant coordinator, Susan Harper, her assistant Samantha Campos, and event coordinator Michelle Cassella will oversee these guidelines and address any concerns. For questions, you can reach Susan at or Michelle at

Aligned with The Pagan Pride Project's mission to educate the public about Paganism, vending should complement, not overshadow, our free cultural and religious activities. We kindly ask everyone to bring a non-perishable food item to support the First Unitarian Church Food Bank.

Merchant spaces are 10x10 ft, with double booths available for a discounted rate. Merchants may use up to five feet behind their booth for extra storage. Additional fees may apply for more than one side on a canopy or tent as assessed by the City of Albuquerque. Please contact Susan Harper if you need additional space. Merchants can start setting up at 6:30 am, and we ask that all booths be ready by the event's opening at 10:00 am and remain until its end at 6:00 pm.

We also require merchants to contribute to the spirit of our event by donating a quality item for our raffle and decorating your booth in a harvest theme. Engage attendees by creating an altar or fun display! Join our Altar Contest for a chance to win prizes. To enter, please send your name and the name of your altar to Kelly Saro at

Booth Fees

Merchant Registration Ends August 15, 2024 at Midnight

Get yours in soon!

Single booth - 10' x 10'

Now through August 1st


August 2-15



*Save 15%

Double booth - 10' x 20' 

Now through August 1st


August 2-15


Looking to Be Seen?

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Sponsorships include advertising on our website and in our Program, Banners, Shout-Outs and much more. Check out our many levels today.

Just want to advertise in our booklet? We got you covered. Check out our sizes, specs, and prices by clicking below. 

Refund Policy

We deeply appreciate your participation and support for our event. If you need to withdraw, please let us know as soon as possible, and no later than two weeks before the event, to qualify for a full or partial refund.

      Our merchant coordinator will thoughtfully consider all refund requests:

  • Before August 20: A full 100% refund will be granted.

  • August 22 - September 10: A partial 50% refund will be provided.

  • After September 10: Unfortunately, no refunds can be issued.

Thank you for understanding, and for your valued contribution to our event.

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